Molemap
Head of Art & Motion
Concept & Story
Storyboarding
Video Editing
Animation & Production
Molemap is Australia’s leading melanoma detection, diagnosis and surveillance service. They are experts at detecting and diagnosing early stage melanoma – when it’s most treatable.
Agency/Production: Step Change
In a country with rampant rates of skin cancer, many Australians lack awareness on the importance of check-ups and what digital dermoscopy entails.
I worked on the brand direction, together with driving the vernacular across an omni-channel, digital campaign that worked to grow the brand/term Molemap so that they could own the detection space.