Zip Campaigns
’20-21

Motion Design Lead
Art & Design Direction
Brand Design
Illustration

*PRE-REBRAND*
I had the opportunity to define and shape Zip’s brand vernacular across multiple national and global campaigns to drive awareness and consideration within a very competitive BNPL market. We had to keep each campaign familiar, yet fresh for our customers to boost engagement and usage at checkout. I’ve also worked on product education through motion and design, as well driving the creation of Zip’s motion and illustration systems.